Adding SEO Meta Tags to Your Website

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Adding SEO meta tags in UK

Welcome to SEO tips by Brandyou.ie. The SEO tip we want to discuss today is unique SEO meta tags, titles and descriptions in search engine ranking. It is very important each web page on your website has its own unique title tag and Meta tag description. This will help you be placed high in the rankings on search engines for the keywords you want to be found for.

Adding SEO meta tags to your website

Taking each page in turn, identify which key word is most important for that page and make sure it is incorporated into your title tag. Your Meta description tag should also contain the keywords specific to that page. However, certainly the title tag is the most important tag on that page and that should have your main keyword placed in it, not maybe once but twice at the start and at the end.

How to write good SEO meta tags

Keep each title tag to around 50 to 60 characters so it is not cut off in the search results, and write it for people first. Put the most important words near the start of the title, where both people and search engines notice them first. A clear title that matches what the page offers earns more clicks than a list of keywords.

Meta descriptions can run to about 155 characters. Use them to sum up the page and give searchers a reason to visit. Each description should read like a short invitation, not a list of keywords. Google may rewrite a description it finds unhelpful, so make sure each one reflects the content of its page. Avoid copying the same SEO meta tags across several pages, because duplicates make it harder for search engines to tell your pages apart. Review your tags whenever you update a page, so they always describe what visitors will find.

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BrandYou Team